Project: Create and Amazon Storefront for Snapdragon.
Role: Art Director/Lead Designer
Tools: Photoshop, Photoshop AI, Illustrator, brand guidelines, Amazon Advertising portal, Getty Images
Live interactive store on Amazon is HERE. Please note that changes may have been made since portfolio was published.
Brand overview: Snapdragon is a series of system-on-chips (SoCs) that power a wide range of devices, including smartphones, tablets, laptops, and IoT devices.
Objective: Create a comprehensive Amazon brand store that showcases the capabilities and benefits of the chip itself, while featuring devices to purchase by OEMs like Samsung, Microsoft, Meta, Bose, Ray-Ban, and more. I worked closely with the Strategy Director and the AOR design team to bring their vision to life.
Considerations: Amazon’s platform presents unique constraints with guidelines that require attention to detail and the ability to balance creativity with compliance.